Currently, I’m on a 4-week China trip, visiting many cities. In Hangzhou, I met CEIBS peers who work for Alibaba. While the Alibaba campus is quite impressive, I got even more impressed by Alibaba’s leadership culture, which is encouraging its employees to innovate as intrapreneurs.
If you start your own project (a new mobile app, a patent, a scientific paper, etc.), you’re doing it in your own pace, you’re not being micro-managed and you’ll receive a bonus based on success. Intrapreneurship at Alibaba is just one of many examples where we (Europeans) can learn a lot from China!
While traveling in China I was reading AI Superpowers: China Silicon Valley, and the New World Order by Kai-Fu Lee, a book that is a must-read to get an idea where China’s AI ambitions are heading to. What matters most for AI innovation these days, the author argues, is access to vast quantities of data—where China’s advantage is overwhelming.
How can a Tableau dashboard that displays contacts (name & company) automatically lookup LinkedIn profile URLs?
Of course, researching LinkedIn profiles for a huge list of people is a very repetitive task. So let’s find a solution to improve this workflow…
1. Python and TabPy
We use Python to build API requests, communicate with Azure Cognitive Services and to verify the returned search results. In order to use Python within Tableau, we need to setup TabPy. If you haven’t done this yet: checkout my TabPy tutorial.
2. Microsoft Azure Cognitive Services
One of many APIs provided by Azure Cognitive Services is the Web Search API. We use this API to search for name + company + “linkedin”. The first three results are then validated by our Python script. One of the results should contain the corresponding LinkedIn profile.
3. Calculated Field in Tableau
Let’s wrap our Python script together and create a Calculated Field in Tableau:
4. Tableau dashboard with URL action
Adding a URL action with our new Calculated Field will do the trick. Now you can click on the LinkedIn icon and a new browser tab (or the LinkedIn app if installed) opens.
The panel discussion “The empathy machine: are digital technologies the best bet in telling about your cause?” took place on the opening day of the 2018 Fundamental Rights Forum (FRA). This forum was organized by the European Union Agency for Fundamental Rights, and took place at the METAStadt Vienna 25-27 September 2018.
In this panel discussion Kadri Kõusaar (a Oscar nominated film director), Fanny Hidvegi (European Policy Manager) and me discussed if digital technologies really are the “empathy machine” and how innovative applications can help human rights defenders to achieve some challenging goals such as a change in public attitudes or meeting tough fund-raising targets. The panel discussion was moderated by the virtual reality artist Dr. Frederick Baker.
In this blog post I want to share some of the panel’s questions, which I answered:
1. How do algorithms interfere with human rights?
When algorithms make certain decisions, these algorithms tent to mirror what they are shown with training sets. This is especially apparent for issues such as bias and machine discrimination. Both might be the result of the content of the training data, which reflects existing inequalities.
2. So, it’s about the data? What else makes data so important today?
The effective use of data is vital for our understanding of fundamental issues, such as human rights violations and political instability, for informing our policy-making, and for enhancing our ability to predict the next crisis. Furthermore, the scope, complexity and life-changing importance of the work being done on topics like these across the European Union has made it more important than ever for everyone participating in the public conversation and in demographic decision-making to have access to and to be able to derive insights from key data sources.
3. Where is data coming from and how can people benefit?
Every time we google something, send a tweet, or just browse a website, we create data. With the rise of visual analytics we can benefit from this vast amount of information. Visual analytics is a hands-on approach to interacting with data that does not require any programming skills. Furthermore, communicating with data, is seen as one of the most relevant skills in today’s information age.
4. What is the easiest way to find interesting data?
5. What is required to enable organizations to use data for good?
Data can be used for the good of society, but private- and public-sector firms, nonprofits and NGOs still lack analytics resources and expertise. Data and analytics leaders must cross traditional boundaries to use data for good, to better compete for limited talent, and to foster an ethical culture. VizForSocialGood and Tableau Foundation are good examples.
6. How can the private sector contribute for good?
Some private sector organizations are making data open and available to researchers, nonprofits and NGOs. Examples include:
Mastercard anonymizing credit card data to be analyzed in smart city initiatives.
Google making search data available to hospitals to predict infection disease outbreaks such as flu and dengue fever.
Insurance companies providing anonymized healthcare data to improve patient outcomes and prevention strategies.
Yelp providing ratings data to cities to prioritize food safety inspectors.
The panel discussion was followed by workshops in the afternoon:
This morning we kicked off #TC18 with 17,000 data rockstars! 🎉 We shared some exciting announcements including Ask Data, Tableau Prep Conductor, Tableau Developers Program, big news for Tableau Foundation, and more. Learn all about them: https://t.co/CiXWo8qtxOpic.twitter.com/pnWZJzYwma
Anyone can analyze basic social media data in a few steps. But once you’ve started diving into social analytics, how do you bring it to the next level? This session will cover strategies for scaling a social data program. You’ll learn skills such as how to directly connect to your social media data with a Web Data Connector, considerations for building scalable data sources, and tips for using metadata and calculations for more sophisticated analysis.
Here are some key takeaways and links (i.e. additional resources) featured during my TC18 sessions to help you formulate your social media data program in order to build a stronger presence and retrieve powerful insights:
Step 1: Understand How to Succeed with Social Media
Apple has officially joined Instagram on 7th August 2017. This isn’t your average corporate account as the company doesn’t want to showcase its own products. Instead, Apple is going to share photos shot with an iPhone:
And there are plenty takeaways for every business:
Wrap your data around your customers, in order to create business value
Interact with your customer in a natural way
Understand your customer and customer behaviour better by analyzing social media data
Step 2: Define Your Social Objectives and KPIs
A previous record-holding tweet: In 2014, actor and talk show host Ellen DeGeneres took a selfie with a gaggle of celebrities while hosting the Oscars. That photo has 3.44 million retweets at the time of writing:
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