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About the Book
Today’s business world is Decisively Digital. Across the business landscape, the leaders rising to the top are the ones who can think big-picture about data, AI, analytics, and beyond.
This unique collection features 24 incisive interviews with digital masterminds behind some of today’s top global organizations. Discover how tech giants are reinventing the world of work, how the financial sector is streamlining with data analytics, and what the latest AI research means for the businesses of today and tomorrow.
- 24 interviews
- 400 pages
- 1 goal: Insights and applications from leaders of the digital revolution
Who Should Read This Book?
Decisively Digital: From Creating a Culture to Designing Strategy is tailored for professionals and leaders aiming to navigate and thrive in the digital transformation landscape. This book is particularly beneficial for:
- Chief Information Officers (CIOs) and Chief Digital Officers (CDOs): Executives responsible for integrating digital technologies to drive business growth and innovation.
- Business Leaders and Strategists: Individuals seeking actionable insights on reimagining business processes and implementing the latest technologies to enable new capabilities within their organizations.
- IT Managers and Professionals: Those looking to understand the impact of digital culture, AI, IoT, Big Data, blockchain, and data democracy on their operations and how to leverage these technologies effectively.
- Consultants and Advisors: Professionals guiding clients through digital transformation journeys, offering them real-world examples and interviews with industry leaders to inform their strategies.
- Academics and Students: Individuals studying digital transformation, business strategy, or information technology management will find the interviews and case studies valuable for both theoretical and practical understanding.
Book Contents
Part I: Introduction to Digital Strategy
Provides a framework to identify requirements and define a strategy tailored to your individual organization.
Part II: Digital Culture and Modern Work
Explores how technology changes the way we work and communicate, and how this change interferes with culture and strategy.
Part III: Data Democracy and Analytics
Discusses how every person can achieve more by being enabled to access, understand, and communicate data.
Part IV: Big Data Processing and Cloud Computing
Examines how we retrieve, store, and process vast amounts of data.
Part V: Artificial Intelligence
Explores how „intelligent agents“ take actions that maximize the chance of successfully achieving our business goals.
Part VI: Process Automation, Blockchain and IoT
Investigates how direct integration of the physical world into computer-based systems results in efficiency improvements, economic benefits, and reduced human exertions.
The Author of Decisively Digital
Alexander Loth
Alexander Loth is a digital strategist with a background in computational nuclear research, executive advisor at Microsoft. For more than 12 years, he has advised leading companies undergoing digital transformation.
Alexander has an MBA from the Frankfurt School of Finance & Management and is also the best-selling author of „Visual Analytics with Tableau“.
Testimonials for Decisively Digital
„Alexander […] has brought together some of the brightest voices and smartest thought leaders from leading organisations across many industries, to bring you unmissable insights and real-world examples to showcase how technology can improve your businesses and drive business results today and tomorrow.“
– Bernard Marr, Futurist, influencer and best-selling author of „Tech Trends in Practice“ and „The Intelligence Revolution“
„Decisively Digital is decisively executive. Great experts, great interviews, and great insights combine to a crisp, cohesive and powerful story. It would be quite a mistake for any (aspiring) leader not to dive into this book, so I will definitely put it on the list of mandatory readings for my future students!“
– Markus Maedler, PhD, MBA, Director Executive MBA Programmes at Frankfurt School of Finance & Management
Additional Resources for the Decisively Digital
BibTeX (Download)
@book{loth2021decisively,
title = {Decisively Digital: From Creating a Culture to Designing Strategy},
author = {Alexander Loth},
url = {https://alexloth.com/decisively-digital/},
year = {2021},
date = {2021-01-01},
urldate = {2021-01-01},
publisher = {John Wiley & Sons},
keywords = {},
pubstate = {published},
tppubtype = {book}
}
