Decisively Digital — From Creating a Culture to Designing Strategy: Book is Now Available

My new book Decisively Digital — From Creating a Culture to Designing Strategy is now available for pre-order at most bookstores. The ebook is already available:

Book’s website | Amazon | Barnes & Noble | Books A Million | IndieBound | Thalia | published by Wiley

Check out 24 gripping interviews with Elissa Fink, Mohamed Abdel Hadi, Dr. Henna Karna, Derek Roos, Edna Conway, Kerem Tomak, André Rabold, Bora Beran, Florian Ramseger, Tatyana Yakushev, Patrick Kirchgäßner, Jordan Morrow, Yilian Villanueva Martinez, Lee Feinberg, Mark Kromer, Sarah Burnett, Andreas Kopp, Cameron Turner, Christy Marble, Prof. Dr. Patrick Glauner, Vladimir Alexeev, Sofie Blakstad, Sven Sommerfeld, and Ian Choo. Thanks also to Bernard Marr for the foreword, Patrick Walsh for editing, and everyone for supporting me in the preparation and reviews.

More about the book from the back cover:

INSIGHTS AND APPLICATIONS FROM 24 LEADERS OF THE DIGITAL REVOLUTION FROM CREATING A CULTURE TO DESIGNING STRATEGY

Today’s business world is Decisively Digital. Across the business landscape, the leaders rising to the top are the ones who can think big-picture about data, AI, analytics, and beyond. How do we build new capabilities around digital, so we can push into the future with full steam? That’s the question at the heart of the twenty-four incisive interviews inside this unique collection of up-to-the-minute expertise from the people who are moving business forward.

With this book, your mentors are the very digital masterminds behind some of today’s top global organizations. Discover how tech giants are reinventing the world of work, how the financial sector is streamlining with data analytics, and what the latest AI research means for the businesses of today and tomorrow. You’ll also gain access to a toolkit of updates, further reading, and digital strategy ideas on the included companion website.

Discover the inspiration you need to evolve your business for the digital age and learn to:

    • Establish a digital culture that empowers people to work smarter
    • Implement data democracy and analytics to discover new capabilities
    • Generate tangible business results using new tech tools
    • Realize efficiencies with artificial intelligence, blockchain, and the Internet of Things
    • Apply real-world examples as you build your own future-proof digital strategy

“Alexander […] has brought together some of the brightest voices and smartest thought leaders from leading organisations across many industries, to bring you unmissable insights and real-world examples to showcase how technology can improve your businesses and drive business results today and tomorrow.”
—Bernard Marr, Futurist, influencer and best-selling author of Tech Trends in Practice and The Intelligence Revolution

Decisively Digital is decisively executive. Great experts, great interviews, and great insights combine to a crisp, cohesive and powerful story. It would be quite a mistake for any (aspiring) leader not to dive into this book, so I will definitely put it on the list of mandatory readings for my future students!”
—Markus Maedler, Director Executive MBA Programmes at Frankfurt School of Finance & Management

Thank you all who helped me to complete this book — and please feel free to share the news: