Rock your social media data with Tableau

Anyone can analyze basic social media data in a few steps. But once you’ve started diving into social analytics, how do you bring it to the next level? This session will cover strategies for scaling a social data program. You’ll learn skills such as how to directly connect to your social media data with a Web Data Connector, considerations for building scalable data sources, and tips for using metadata and calculations for more sophisticated analysis.

Butterfly (Tornado) charts in Tableau

Butterfly charts are a special type of Bar chart, where two bar charts are on either side of the same axis and data categories are listed vertically instead of the standard horizontal presentation. The categories can be ordered so that the largest bar appears at the top of the chart, the second largest appears second from the top, and so on.